Impact Factor (2025): 6.9
DOI Prefix: 10.47001/IRJIET
The data
economy has become a revolutionary force in today's digital landscape,
transforming how firms run, decisions are made, and societies function. This
review examines the many facets of the data economy and provides
information on its technological foundations, historical development, and the
economics of data. It traces the theoretical underpinnings and investigates how
data has developed into a crucial economic asset. The work provides an analysis
of the technological developments driving the data economy, highlighting the
significance of artificial intelligence, cloud computing, and data analytics.
Examining the changing environment of data management procedures and storage
options, the importance of new technologies is highlighted. In addition, the
paper explores the practical uses of AI and data analytics, offering instances
of effective data-driven decision-making in action. A close examination is
conducted of monetization tactics, particularly those involving data
marketplaces and targeted advertising. Legal frameworks controlling data
security and privacy, and new developments such as edge computing and
blockchain are also discussed. FAME (Federated Decentralized Trusted Data Marketplace
for Embedded Finance) project is highlighted as a novel project that addresses the
shortcomings of existing centralized cloud-based data markets. By summarizing
the most important discoveries, the review ensures that it is relevant for
scholars, practitioners, policymakers, and stakeholders negotiating the complex
terrain of data-driven decision-making.
Country : China
IRJIET, Volume 7, Issue 12, December 2023 pp. 22-34